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Senior Content Writer

Semafone

Semafone

Marketing & Communications
Bengaluru, Karnataka, India
Posted on Mar 13, 2026
We’re seeking a seasoned Senior Content Writer to join our marketing team and own content creation across multiple channels for our enterprise secure payments audience. You’ll produce impactful, brand-aligned copy and thought leadership that drives engagement, nurtures leads, and strengthens our market position.

Key Responsibilities

    Content Creation

    • Write SEO-optimized long-form blog posts and pillar content that resonates with both US and UK audiences, partnering with our SEO/SEM team.

    • Create persuasive and clear whitepapers, case studies, eBooks, and research assets.

    • Draft compelling social media posts and LinkedIn thought leadership content tailored to target segments.

    • Develop product-focused content such as landing pages, email campaigns, newsletters, and help docs.

    Strategy and Planning

    • Collaborate with marketing, product, and design teams to shape editorial calendars.

    • Contribute to content strategy, audience profiling, and messaging frameworks.

    • Identify key industry topics, trends, and competitive content gaps.

    Quality and Style

    • Ensure content meets brand voice, tone, and style for both US and British English — with correct spelling, idioms, and cultural nuance.

    • Thorough proofreading, fact-checking, and editing of all deliverables.

    • Maintain consistency and quality across formats and distribution channels.

    Performance and Metrics

    • Optimize content in conjunction with our in-house SEO team, including on-page SEO, keyword research, and analytics insights.

    • Monitor content performance and make data-backed recommendations for optimization.

    Thought Leadership Support

    • Interview subject matter experts to translate complex SaaS topics into accessible insights.

    • Support executive teams with ghostwriting and presentation content as needed.

Required Skills & Experience

    • Minimum 5 years’ professional experience writing for B2B or SaaS clients

    • Exceptional English speaking and writing skills, with demonstrated ability to write in both US and British English

    • Strong portfolio of long-form content, whitepapers, and social media assets

    • Ability to handle conceptual topics and communicate clearly to technical and marketing audiences

    • Excellent time management and ability to work with cross-functional teams

    Preferred

    • Experience writing for enterprise SaaS or tech companies

    • Understanding of inbound marketing and sales enablement principles

    • Familiarity with CMS platforms (e.g., WordPress) and editorial tools

See more open positions at Semafone
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