Sales Director - Programmatic
Permutive
About Us
Permutive is the data collaboration platform that powers the advertising ecosystem.
We exist to build an advertising ecosystem that respects and adapts to consumers’ choices around their privacy, and in doing so unlocks enormous uplifts in scale and outcomes for publishers and advertisers alike.
Trusted by 60% of Enterprise Media Companies across the US, EMEA, and LATAM, we work with leaders such as News Corp, Warner Bros Discovery, Hearst, Conde Nast, dmg media, BuzzFeed, and The Guardian. Our technology enables them to drive >$1B in advertising spend across hundreds of millions of users without compromising user privacy.
Permutive works with many of the largest Advertisers, enabling them to collaborate with Publishers to triple their audience reach and drive a doubling in incremental sales, including with advertisers such as Sky, Dentsu and Apple.
We leverage patented edge technology, AI and cloud collaboration to safely process data where it is, and our platform combines privacy-safe DMP, data clean room, and curation capabilities to unlock unmatched scale and precision for publishers, advertisers, agencies, and retail media networks.
At Permutive, You'll Help Our Customers:
Achieve Better Outcomes: Leverage our unique position in the ad tech ecosystem to access broader audiences and improve outcomes.
Boost Sales Significantly: Capitalize on 100% addressability to connect with the 70% of audiences beyond traditional cookies.
Transform Collaboration Efficiency: Move from lengthy processes to seamless collaboration in minutes.
Join us as a key player in shaping the future of Permutive, backed by leading investors like Softbank and EQT Ventures and recognised as a YCombinator Top 150 company.
About the Role
Permutive is at the forefront of the advertising industry's biggest shift, empowering publishers and advertisers with the most scaled and durable audience data on the open internet: publisher first-party signals. Our innovative Curation offering has seen remarkable success in a short time, and we're expanding our team to drive significant growth in the programmatic advertising landscape.
We're looking for a highly accomplished and results-driven Sales Director with deep expertise in programmatic advertising and strong relationships within the agency world. If you're a strategic thinker, a proactive seller, and passionate about revolutionizing how advertisers connect with audiences, we want to hear from you.
About the Team
The Curation team at Permutive is a lean, high-performing group of industry experts. We've successfully launched our Curation solution, achieving impressive growth and market validation in just six months. Our unique advantage lies in leveraging publisher first-party signals to drive 100% addressability, enabling us to forge significant partnerships with leading brands and agencies.
We're in an accelerated phase of growth, specifically focused on replacing third-party data on the open web through our innovative Curation solution. As a Sales Director, you'll have a direct path to exceeding significant media spend targets on the Permutive platform across a portfolio of agencies. Your strategic acumen in promoting the curation and activation of bespoke audiences will directly contribute to our industry-defining mission.
What You'll Do
Drive Adoption & Usage: Increase the adoption and usage of Permutive curated audiences among agency trading teams, with a particular emphasis on the curation of custom audience solutions.
Pipeline & Revenue Growth: Qualify, build, and meticulously manage an accurate sales pipeline across agencies and brand advertisers, consistently identifying opportunities to expand client relationships and grow programmatic revenue.
Proactive Engagement: Maintain a high volume of activity, including outbound calls, emails, in-person sales and education sessions, and social selling, focusing on generating new business and nurturing existing relationships.
Trusted Advisor: Become a trusted advisor to your prospects, taking a consultative approach to uncovering business needs for both the agency and its end clients, and demonstrating how Permutive's curation capabilities can address those needs.
Programmatic Expert: Serve as the primary programmatic expert for key media agencies and their digital planning and buying teams, providing strategic guidance, audience curation recommendations, and performance insights.
Relationship Building: Build strong, lasting relationships with clients based on knowledge, trust, transparency, and exceptional results, particularly around the effectiveness of curated audience segments.
Industry Leadership: Stay at the forefront of industry trends and share knowledge with the team to drive continuous improvement, especially regarding audience curation best practices and innovations.
Advocacy & Influence: Build advocacy for Permutive and our audiences across agency customer teams, owning relationships with stakeholders up to the Head of Programmatic level, and highlighting our unique curation offerings.
Represent Permutive: Attend industry conferences, events, and networking sessions to represent Permutive and expand your professional network.
What You'll Bring
Proven Sales Success: Extensive experience and a track record of success in digital, mobile, programmatic, and/or audience data advertising sales, coupled with strong existing relationships with media agencies in the US.
Adaptability: The ability to manage ambiguity in a changing ecosystem and adapt positioning and messaging to market needs, particularly around the evolving landscape of data curation and privacy-centric advertising.
Hunter Mentality: A self-starter mentality with a proactive "hunter" approach, able to work independently yet collaboratively within a dynamic team.
Complex Account Management: Experience managing large budgets and complex campaigns with multiple stakeholders.
Results-Oriented: Demonstrated success in a goal-oriented, highly accountable sales environment.
Programmatic Expertise: Deep expertise in the programmatic ecosystem, including ad exchanges, DSPs, SSPs, and data providers, with a strong understanding of how data is curated for programmatic activation.
Audience Strategy: Deep understanding of audience segmentation, targeting strategies, and digital measurement (including MMM, econometrics, and attention metrics), and how these relate to effective audience curation.
Exceptional Communicator: Exceptional communication and presentation skills, capable of conveying complex information clearly and concisely, especially when discussing audience curation strategies.
Relationship Builder: A proven track record of developing lasting relationships with key decision-makers at large media and advertising agencies.
What we are offering...
We take a structured, objective approach to salary-setting, which is based on marketing information, our compensation strategy, and your experience and capability assessed through our interview process. For a typical candidate who meets our requirements, we pay a base salary of $120,000 - $140,000.
How we compensate for success...
If you join Permutive as a Sales Director with a base salary of £130,000 and reach 100% quota attainment in a year, your OTE for that year will be around £260,000. The true earning potential is significantly higher as your potential to earn is uncapped, 100% quota attainment is the minimum expectation for our Sales Engineers.
Permutive Benefits
In this together: As a full-time employee, you'll become a shareholder with stock options, sharing in our collective success.
Family Comes First: Primary caregivers receive up to 6 months of fully paid leave and secondary caregivers receive 3 months of fully paid leave to bond with their little ones.
Your Time, Your Way: Flexible hours let you fit work around your life, whether it's hitting the gym, meditating, or handling family needs.
Upgraded Workspace: A $450 budget helps you create the perfect home office setup.
Recharge & Refocus: Unlimited paid time off (with a minimum of 25 days + public holidays) ensures you get the rest you need.
Grow with Us: Ongoing training and development opportunities fuel your career aspirations.
Mental Health Matters: We prioritize your well-being with free access to TalkSpace, our mental health partner.
Healthy & Happy: Comprehensive health, dental, and vision coverage keeps you and your family feeling your best. Choose a plan with 100% coverage for yourself, with options to cover your dependents at 75%.
Work Your Way
Permutive trusts you to manage your time and deliver results. Our hybrid model allows you to choose where you work best, whether in your own productive space or our London (Farringdon) or New York (Union Square) offices. That said, none of us work alone; we are part of a team.
To foster collaboration and connection, teams in these locations come together in person at least once a week and are encouraged to benefit from being in our offices to meet with teams more often. Commercial and customer-facing teams are encouraged to embrace in-person interactions to build lasting relationships with clients and colleagues.
Every Permutive employee gets together in person at the company’s Annual Kick Off for a week in February. Each year’s event promises to be an exciting opportunity for us to come together, reconnect with colleagues, and align on our shared vision for the year ahead.
Diversity, Equity & Inclusion
At Permutive, we’re taking a thoughtful, intersectional, long-term approach to diversity, equity & inclusion. We care deeply about creating an inclusive work environment that allows everyone to flourish, and we are taking continual action to progress in that direction.
We’re committed to hiring people regardless of race, religion, colour, national origin, sex (including pregnancy, childbirth, and related medical conditions), sexual orientation, gender identity, age, neurodiversity status, disability status, or otherwise.