Overview

Role

Specific Responsibilities:

• Leadership:

  • Lead and coach a high-performing marketing team, encouraging collaboration and professional development

  • Provide strong strategic and commercial direction to the Senior Leadership Team

  • Ensure clear communication and alignment with Sales, Product, and Customer Success

• Strategy:

  • Develop and own an insight-driven marketing and communications strategy to drive brand awareness, lead generation, and customer engagement

  • Collaborate with senior leadership to ensure cross-functional buy-in and alignment of marketing initiatives with business objectives

  • Identify new market opportunities, customer segments, and emerging trends to attract prospects and revenue

• Execution:

  • Oversee the creation and management of demand generation campaigns across multiple channels including paid ads, owned and sponsored events, email, social, content and PR

  • Oversee the development of creative assets, messaging, and positioning to ensure consistency across all marketing touchpoints

  • Monitor industry trends and competitors to ensure our messaging and distribution tactics are differentiated

• Tracking & Reporting:

  • Set key performance indicators (KPIs) and success metrics to track the effectiveness of marketing efforts

  • Report on campaign performance and insights to senior leadership, providing data-driven recommendations for future initiatives

  • Manage the marketing budget, allocating resources efficiently to maximise ROI

Required Skills and Experience:

• 7+ years working in B2B marketing, preferably in a fast-paced, growth-oriented environment.

• Exceptional strategic thinking combined with execution and reporting. You’ll be setting the strategy, managing a team to deliver it and tracking performance.

• Equal parts commercial and creative. You need to care about driving revenue as much as you do about connecting customers to our products and growing brand awareness.

• Experience working cross-functionally with Sales to create service-level-agreements and achieve quarterly and annual targets.

• Proficiency of Hubspot, LinkedIn and Google Analytics.

• Growth mindset, positive attitude and curiosity!

• Passion for climate-tech and the potential it brings
  

Location and Benefits

• Ideally London-based, 2-3 days in the office per week

• Foodsteps offers a full range of benefits including 27 paid holiday days, flexible working, volunteering days, and climate perks travel days.

• Welcoming office in Whitechapel, London with lots of snacks and a variety of working spaces.