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Content Marketing Manager

Definely

Definely

Marketing & Communications
London, UK
Posted on Monday, January 8, 2024

Content Marketing Manager

We're looking for a creative content marketer to drive our content strategy!

About Definely

Recognised as one of the fastest growing startups in the UK by TechNation, one of the eleven UK startups to watch in Sifted and listed as a Deloitte UK Technology Fast 50 winner, Definely is a company that is transforming the $600bn global legal services market.

Our customers include some of the world’s top law firms, financial institutions and multinational corporations such as Allen & Overy, Dentons and Deloitte. We are also backed by a number of prominent investors and VCs, including Microsoft, Google for Startups, CRE VC and former dragon, Nick Jenkins.

Working with us

Given that we spend a good portion of our time at our place of work, we are firm believers that everyone should enjoy what they’re doing and who they work with. We operate a transparent workplace culture, where every person has input at every stage and level of strategic decision-making and is a valued member of the team (we promise we are not just saying that)!

We look for natural self-starters who are curious, adaptive, resilient, apply deep logic to their thinking and, most importantly, learn from every mistake!

The role

We're looking for a creative content marketer with experience creating and executing a content strategy that aligns with wider business goals. You'll be comfortable working in a small marketing team and be able to produce high quality content in various formats that helps position Definely as thought leaders and drives inbound leads.

The Content Marketing Manager will play a pivotal role in the company's growth, with a vision to put content at the centre of everything the marketing team does. You'll report directly to the Head of Marketing, and your responsibilites will include:

Content Strategy Development:

  • Collaborate with the marketing team to develop a comprehensive content strategy aligned with business goals and target audience.

Content Creation:

  • Produce high-quality and compelling content (long and short form written, visual and video content) across various formats, including blog posts, articles, social media posts, ebooks, infographics and more.
  • Ensure all content is well-researched, relevant, and aligned with our brand messaging.
  • Work with Sales and CS to create both video and written testimonials and case studies.
  • Create thought leadership content to position us as LegalTech experts.

SEO Optimisation:

  • Work with an SEO agency to implement SEO best practices to optimise content for search engines and improve organic visibility.

Social Media:

  • Manage social media content calendars, ensuring consistent and engaging messaging across all platforms.
  • Work with the marketing team to execute this and create a community engagement strategy.

Analytics and Reporting:

  • Utilise analytics tools to track the performance of content initiatives and campaigns.
  • Provide regular reports on key performance indicators and adjust strategies accordingly.

Email marketing

  • Newsletter and lead-nurturing content creation.

Brand Consistency:

  • Maintain consistency in brand voice and messaging across all content channels.

About you

  • You have 4-6 years of B2B content marketing experience.
  • Creative and full of ideas.
  • Experience creating and executing a content strategy.
  • A curiosity to learn about lawyers, law firms and LegalTech - and the way they all work.
  • Internal stakeholder management skills - working with multiple teams to create content on schedule.
  • You possess impeccable copywriting skills.
  • Experience producing high-quality short and long video form video content.
  • Comfortable with the Adobe Suite and Figma (bonus points for Premiere Pro expertise).
  • Legal or LegalTech experience is a big plus!

Please send us both your CV and your portfolio so we can get an idea of the work you've created in the past.

What we offer

  • £200-£250 per day, depending on experience.
  • An opportunity to be an integral part of a fast-growing startup.
  • Work in a truly meritocratic organisation, alongside highly motivated individuals.
  • A chance to work with some of the world’s leading law firms, financial institutions and multinational corporations.
  • Flexible Working.


Most importantly, if you’re someone with a can-do attitude who is willing to get their hands dirty to help us exceed our wildest expectations, then please do not hesitate to apply.

  • An opportunity to be an integral part of a fast-growing startup
  • Work in a truly meritocratic organization, alongside highly motivated individuals
  • A chance to work with some of the world’s leading law firms, financial institutions and multinational corporations
  • Office in the heart of London’s bustling Liverpool Street with the option to do hybrid working
  • Training and support.
  • Competitive compensation package.
  • 25 days holiday per year excluding UK bank holidays
  • Pension.
  • Flexible Working.
  • Equipment (where needed).


Most importantly, if you’re someone with a can-do attitude who is willing to get their hands dirty to help us exceed our wildest expectations, then please do not hesitate to apply.

  • Paid internship
  • Hybrid working (we are based in central London)
  • A certificate upon completion to help you in the next step of your career
  • Shadowing, mentoring, and training opportunities with our team of experts
  • Working in an award-winning, fast-growing tech startup with customers including many of the world’s leading law firms, financial institutions and multinational corporations


Most importantly, if you’re someone with a can-do attitude who is willing to get their hands dirty to help us exceed our wildest expectations, then please do not hesitate to apply.