Senior Portfolio Marketing Manager
BehavioSec
About the Business:
LexisNexis Risk Solutions is the essential partner in the assessment of risk. Within our Business Services vertical, we offer a multitude of solutions focused on helping businesses of all sizes manage risk, drive higher revenue growth, maximize operational efficiencies, and improve customer experience. Our solutions help our customers solve difficult problems in the areas of Anti-Money Laundering/Counter Terrorist Financing, Identity Authentication & Verification, Fraud and Credit Risk mitigation and Customer Data Management. You can learn more about LexisNexis Risk at the link below, https://risk.lexisnexis.com
About the Team
Our Marketing organization is a strategic, cross-functional team responsible for driving product vision, market positioning, and long-term growth across key product categories. We collaborate closely with engineering, design, sales, and customer experience teams to understand market needs, shape product strategy, and deliver compelling solutions that meet customer expectations. Our team values innovation, data-driven decision-making, and seamless execution across the product life cycle.
About the Role
The Senior Portfolio Marketing Manager for our Credit Risk Portfolio plays a critical role in ensuring our solutions and products are positioned in a strong and differentiated way in the market. This role is responsible for analyzing market needs, leading positioning and presentation for multiple products, and a successful sales enablement and engagement program is adopted. You will partner with product, strategy and sales to help strengthen our messaging, create sales and customer facing collaterals, and be the marketing hero for our credit risk solutions. This position is ideal for a strategic thinker with strong executional skills and a passion for bringing products to market and managing stakeholders from different groups. The ability to cross-collaborate and turn ideas into execution is a must!
Responsibilities
- Be the marketing hero for the credit risk portfolio – a strategic thinker that collaborates with other teams for the success of the portfolio.
- Develop and direct comprehensive product and solution marketing programs for one of our core portfolio of products.
- Conduct, compile, and evaluate market research to understand buyers needs and market trends and identify opportunities for improvements in messaging and marketing collateral.
- Establish and execute marketing strategies, including product positioning, enablement materials, pitch decks, videos, thought leadership and other marketing content.
- Collaborate with cross‑functional partners and translate multiple points of view into strong messaging and marketing stories.
- Own customer advocacy initiatives for the portfolio.
- Prepare, coordinate, and execute product introductions, updates, and go‑to‑market activities.
Requirements
- Proven experience developing and managing product marketing programs for products or product categories.
- Great communicator and ability to turn complex proposition into compelling stories.
- Proven ability to interpret and analyze market research and translate insights into actionable strategies.
- Demonstrated understanding of GTM processes, from technical materials to marketing campaigns.
- Experience collaborating with cross-functional technical and business teams.
- Excellent communication, organizational, and project management skills.
- Ability to manage multiple priorities and deliver high-quality work in a fast-paced environment.
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