Affectv is an advertising technology company that runs media campaigns for global brands. It offers services to improve the relevancy of online advertisements for consumers and advertisers. The company provides a technology that analyzes what users do and shares it across social media sites to tailor advertisements to users based on their interests. It reaches over 500 million people and is extracting actionable data signals from billions of digital interactions. These signals are used to deliver the most advanced form of advertising, SignalAds. SignalAds are personal messages delivered to a relevant person, on a relevant device, at a relevant point in real time. It allows brands to engage more effectively with new and existing customers as well as optimize ROI. Affectv was founded on January 3, 2011, and is headquartered in London, United Kingdom.